Social Responsibility

The most fulfilling work we do.

We’re committed to making the world a better place for our associates, clients and communities.

Our 2017 Corporate Social Responsibility report provides a glimpse into the very heart of BB&T. It’s rewarding to see all we accomplished last year, but there’s always more to be done. We’re committed to combining our individual efforts to make the world a better place. But it begins with one – one day at a time, one person at a time, one interaction at a time.

Our Clients

Helping our clients, like Collins Machine Works CEO Robert Twine, achieve economic success and financial security is at the core of our culture and is the first tenet of our mission. That philosophy guides us every day and drives every decision.

Our Associates

Our goal is to remain one of the most highly engaged companies in the financial services industry. The engagement level of our approximately 37,000 associates is 77%, compared to the global average of 67%.

Our Culture

BB&T’s unique culture helps us achieve our mission by leveraging our most important asset: our people. In 2017, we sought to reinforce our culture by conducting 53 mission dinners in 39 cities over 17 days – attended by nearly all of our 37,000 associates.

Our Communities

We believe in engaging our communities through lending and banking services, financial support, associate volunteer work and leadership roles. This includes supporting charitable organizations, providing financial education, financial literacy and leadership development.

The BB&T Lighthouse Project

In 2017, associates completed over 1,200 projects, provided more than 80,000 volunteer hours and helped change the lives of more than 1.5 million people across our footprint through the BB&T Lighthouse Project.

Corporate Sustainability

BB&T was able to meaningfully reduce overall real estate space and plans to continue that trend. We are also focused on finding ways to promote “paperless” internal business processes and are investing in new technologies to accelerate those changes.


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